FarePath, LLC, a boutique direct marketing consulting firm founded in 2006, specializies in customer acquisition, loyalty and multi-channel marketing. FlarePath's principals have sat on both sides of the desk holding key marketing positions on the client and agency side. Working as partners, we help find solutions to increase the profitability of your consumer-centric marketing programs. FlarePath's efforts are proven to increase: average spend, purchase frequency, retention, re-activation and the overall lifetime value of your customer. We accomplish this through: